Friday, March 2, 2007

Rodney on the Walk: It's All Happening!

On March 9th 2007 the Mayor of the Sunset Strip will have conquered Hollywood Blvd. too!

I was asked by my pal Rodney Bingenheimer to create the concert poster for the evening gig at the Music Box theatre to celebrate his new position on the Hollywood Walk of Fame.

Here's is the official announcement from the Hollywood Chamber of Commerce:
WHO: Rodney Bingenheimer, Honorary Mayor of Hollywood Johnny Grant, Hollywood Chamber of Commerce, President/CEO Leron Gubler
WHAT: 2,330th Star on the Hollywood Walk of Fame
WHERE: 7021 Hollywood Boulevard
WHEN: Friday, March 9, at 11:30 a.m.

A few years ago, Chris Carter gave me the chance to design my first movie poster (above) for his and George Hickenlooper's documentary on Rodney "Mayor of the Sunset Strip". It's a beautiful poster with a silver mirror foil-stamped logo. These were only given out at the June 17th 2003 premier of the film at the Hollywood Cinerama Dome. I also designed the soundtrack sampler CD package, a promo folder, a button and the passes for the after-party event.

Unfortunately when the film was finally sold to First Look Media, I wasn't even given a shot at the art for the world release:

Them (read with lisp): "Well, we want to use someone who specializes more in movie posters"
Me (with "get a clue" frustration): "That's called an artist sir. If I make the graphic square, it's an album, if I make it long, it's a movie know, like my poster that you have framed in your front office!"

Anyway, his nephew or his friend probably got the gig or something. To me, the final art (look it up yourself) ended up looking like some kind of Clockwork Orange Halloween party. A little sour grapes? Nope. I'm happy with the work I did, I just think I should've been given a fair chance at the new package. That said, Rodney can still be heard on KROQ (106.7 FM in Los Angeles) every Sunday night, and I believe on the net too.


MrBaliHai said...

I met Rodney a couple of times back in the late '70s when I was hanging out with the punk in-crowd at the Whisky and the Masque. He also helped greatly to promote Flipside magazine (which was launched by some high-school buddies of mine).

Good to see him get some official recognition for his many contribution to the LA music scene.

Mark London said...

I've known Rodney for a while myself. My sister used to go to Rodney's club on the Sunset Strip. In fact if things go right, I may be doing the packaging for series of "Rodney's English Disco" cd's in the near future. I got a call about it yesterday. Don't open the CD too quick unless you have a vacuum handy...glitter will be involved!

~ ML ~